Bachelor of Arts in New Media Communication

Learn to design and develop Internet Web sites, construct corporate intranets, create online help systems, and use content management systems. This major blends the study of writing, communication theory and computers so you can understand and use new media communication technologies. Unlike other degrees that focus exclusively on Web development, we also focus on giving you the communication skills and professionalism necessary to excel in our information driven society.

Career Opportunities

After graduation, you will be prepared for employment as Website content developers and managers, positions applicable to a wide range of public and private sector entities. In addition, you will be prepared to continue on for graduate-level studies in new media communication and other fields, including technical writing and law.

Course Requirements

Arts and Sciences General Education Core

Information Literacy (Communication Skills) – 10 hrs

Cultural Literacy (Foreign Language) – 6 hrs at the 2 nd year level

Math – 3 hrs

Humanities – 8-9 hrs

Biological Science and Physical Science – 13 hrs

Social Science – 15 hrs

 

Core (19 credit hours)

Introduction to New Media Communication

Visual Communication

Writing for the Web

Communication Theory

New Media Communication Theory

Research Methods in Communication

Senior Seminar

 

Writing Electives

Professional Writing Skills

Writing for Publication

Advanced Technical Writing

Business and Administrative Writing

 

General Electives

Desktop Multimedia Product6ion

Diffusion of Innovations

New Media Technologies and Society

Organizational Communication

Professional Editing

Corporate Video Production

Internship (up to 6 credit hours)

 

Minor in New Media Communication

The minor is an excellent choice for students wishing to develop a strong understanding of new media technologies so they can apply them to their chosen field. The minor consists of 15 credit hours.

 

Required Courses

Introduction to New Media Communication

Writing for the Web

Electives

Students must take 9 additional credit hours from the courses listed above, at least 1 of which must be a Core course.

For more information, contact Scott Jones at scotjone@iuk.edu or (765) 455-9380.

Course Descriptions – see Bulletin